Privacy Policy

1. Introduction

DayTours.Vegas ("we," "our," or "us") operates the website daytours.vegas (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or use our services. We are committed to protecting your privacy and complying with applicable data protection laws including the California Consumer Privacy Act (CCPA), the General Data Protection Regulation (GDPR), and the Nevada Privacy of Information Collected on the Internet Act.

2. Information We Collect

2.1 Information You Provide

• Booking Information: Full name, email address, phone number, travel dates, number of guests, tour preferences, and payment information.
• Hotel Preferences: If you indicate you need hotel accommodations, we collect your hotel preference, budget range, and travel dates to help match you with partner hotels.
• Newsletter Signup: Email address and region/country.
• Discount Wheel: Email address when you participate in our spin-to-win promotions.
• Partner Inquiries: Hotel name, contact name, email, phone, room count, and partnership tier interest for hotel partner program inquiries.

2.2 Automatically Collected Information

• Device Information: Browser type, operating system, device type, screen resolution.
• Usage Data: Pages visited, time spent on pages, referral sources, click patterns.
• Location Data: Country and region based on IP address (we do not collect precise GPS location).
• Cookies: Session cookies for site functionality, analytics cookies for performance improvement.

3. How We Use Your Information

• Process Bookings: To confirm your tour reservation, send confirmation emails, and manage your booking.
• Hotel Matching (with consent): If you opt in, we share your travel dates, group size, and hotel preferences with our verified hotel partners so they can offer you relevant accommodation deals.
• Marketing Communications: Send newsletters, promotions, and tour updates (you can unsubscribe at any time).
• Improve Our Services: Analyze usage patterns to improve website performance and user experience.
• Compliance: Meet legal obligations and respond to lawful requests from authorities.

5. Your Rights

5.1 CCPA Rights (California Residents)

• Right to Know: Request what personal information we collect, use, and disclose.
• Right to Delete: Request deletion of your personal information.
• Right to Opt-Out: Opt out of the sale of your personal information. We do not sell personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

5.2 GDPR Rights (EU/UK Residents)

• Right of Access: Obtain a copy of your personal data.
• Right to Rectification: Correct inaccurate personal data.
• Right to Erasure: Request deletion of your personal data ("right to be forgotten").
• Right to Restrict Processing: Limit how we use your data.
• Right to Data Portability: Receive your data in a machine-readable format.
• Right to Object: Object to processing based on legitimate interest or direct marketing.
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy: Booking data is retained for 3 years for record-keeping and customer service purposes. Marketing data (newsletter signups) is retained until you unsubscribe. Analytics data is aggregated and anonymized after 26 months.

7. Data Security

We implement industry-standard security measures including SSL/TLS encryption for all data transmission, encrypted database storage, regular security audits, and access controls. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

8. Cookies

We use essential cookies for site functionality (session management, preferences) and analytics cookies to understand how visitors use our Site. You can control cookies through your browser settings. Disabling cookies may affect some site functionality.

9. Third-Party Services

We may use third-party services for payment processing, email delivery, and analytics. These providers have their own privacy policies and we encourage you to review them. We do not control and are not responsible for the privacy practices of third parties.

10. Children's Privacy

Our Site is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected data from a child under 13, we will delete it immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.